--- title: "2026 \"Business of Ageing\" report launched by Office for Seniors" description: "The latest \"Business of Ageing\" report reveals the significant economic contributions of older New Zealanders, highlighting their role in the workforce and community." image: https://www.selwynfoundation.org.nz/hubfs/001%20Selwyn%20Foundation%20MVP/Social%20Media/Business%20of%20Ageing%20Report.jpg --- Respectful Ageing for All, within Thriving Communities | Oranga Mātua, Oranga Tangata [![TSF Logo - Positive 2480 x 628](https://www.selwynfoundation.org.nz/hs-fs/hubfs/001%20Selwyn%20Foundation%20MVP/Theme%20Elements/Elements/Logo/Nav%20Footer%20versions/TSF%20Logo%20-%20Positive%202480%20x%20628.png?width=230&height=58&name=TSF%20Logo%20-%20Positive%202480%20x%20628.png) ![Navigation Logo](https://www.selwynfoundation.org.nz/hubfs/Navigation%20Logo.svg) ](https://www.selwynfoundation.org.nz) ##### [News & Your Stories](https://www.selwynfoundation.org.nz/news/tag/news-your-stories) # 2026 "Business of Ageing" report launched by Office for Seniors 17 April 2026 ![2026 ](https://2376480.fs1.hubspotusercontent-ap1.net/hubfs/2376480/001%20Selwyn%20Foundation%20MVP/Social%20Media/Business%20of%20Ageing%20Report.jpg) ### The latest “Business of Ageing” report highlights the scale and breadth of older people’s economic contribution to New Zealand  Launched by Minister for Seniors, the Hon Casey Costello, on 15 April 2026, the report provides robust evidence on how older people contribute through paid work, self-employment, tax, consumer spending, and unpaid activities such as caregiving and volunteering, offering a clear picture of their growing role in New Zealand’s economy and communities. The report shows: - The value of unpaid work by older people has passed $20 billion a year - Paid work by people aged 65 and over now contributes around $9 billion a year - Self-employment adds a further $5 billion a year - Seniors pay more than $13 billion in tax annually - Annual consumer spending by over-65s is close to $55 billion. Such insights confirm that population ageing is already reshaping the labour market and economic activity, marking a long-term structural shift that businesses, communities and policymakers need to plan for now. Read the Minister’s press release here: [https://www.beehive.govt.nz/release/report-shows-economic-contribution-seniors](https://www.beehive.govt.nz/release/report-shows-economic-contribution-seniors)   [ Download the report here ](https://www.officeforseniors.govt.nz/assets/documents/our-work/Business-of-Ageing/NZIER-Business-of-Ageing-2026-report.pdf) - Share this article - - - - Share this article - - - ## Explore our library of articles Learn. Grow. Share. [![Knocking ageism on the head – interview on ‘The Detail’ with Chief Executive Denise Cosgrove](https://2376480.fs1.hubspotusercontent-ap1.net/hubfs/2376480/002%20NZ%20Decade/Website%20Content/News/Interviews%20and%20Podcasts/The%20Detail.jpg) #### Knocking ageism on the head – interview on ‘The Detail’ with Chief Executive Denise Cosgrove The Selwyn Foundation’s Chief Executive Denise Cosgrove was interviewed this week for RNZ/Newsroom’s ‘The Detail’ on ageism and the implications for ... 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Read Article ](https://www.selwynfoundation.org.nz/news/new-grants-to-support-research-and-community-innovation-for-ageing) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Community Author", "url" : "https://www.selwynfoundation.org.nz/news/author/community-author" }, "dateModified" : "2026-04-17T06:06:15.965Z", "datePublished" : "2026-04-17T05:37:34.000Z", "headline" : "2026 \"Business of Ageing\" report launched by Office for Seniors", "image" : [ "https://www.selwynfoundation.org.nz/hubfs/001%20Selwyn%20Foundation%20MVP/Social%20Media/Business%20of%20Ageing%20Report.jpg" ], "mainEntityOfPage" : { "@id" : "https://www.selwynfoundation.org.nz/news/latest-business-of-ageing-report", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.selwynfoundation.org.nz/hubfs/002%20NZ%20Decade/Decade%20of%20healthy%20ageing/Logos/The%20Selwyn%20Foundation.png" }, "name" : "The Selwyn Foundation" } } ```